-- Posted 8 May, 2009 | | Discuss This Article - Comments:

The mom who wants to put a silver spoon in everyone’s mouth just sent eBay packing.

Joyce Espinosa, who mothered a brood of silver bullion aficionados, says her Mom’s Silver Shop is on its own. No more middle-Bay, AKA eBay.

Joyce is grateful for the eBay auction experience. Still, she says she knew the time was right to stake her own spot in the retail silver market. Better margins for her and better prices for customers, she says.

As silver’s price heads toward $14 an ounce, Ms. Espinosa says garage-loft investors are often pleasantly surprised they do not need to buy “junk” silver or government coins to grab a stake in bullion.

“I think it is partly the designs – the skulls and pyramids and bottles of beer, even Obama ‘rounds’ – and part of it the low premiums,” she tells me. ‘Rounds’ are affiliated with no government but represent a full ounce of 99 fine, as they call pure silver.

Ted isn’t the only clan member, all of them in California, pressing and selling silver coins. Her son, Jason Hommel, spins his www.silverstockreport.com for an audience and auctions large amounts of silver bars and coins on Peter Spina’s www.seekbullion.com. A third son helps work the technology behind the Internet whirligig.

Jason Hommel, who will be at the Las Vegas Money Show selling silver coins, is back east right now, checking out a continuous casting silver extrusion machine before it ships out to his Nevada City, Calif., mint scheduled to go online later this year.

Mother Joyce’s new Internet shop gives ordinary folks a chance to own what they call silver “rounds” at decent prices. Each of them is 99.99 percent silver and comes with different designs, many from son Ted. My favorite is New World Order … and no, I am not a Bible toter. But Jason Hommel is current on The Good Book and often quotes scripture in his silver coverage. 

Joyce Espinoza and sons believe in the silver credo so much these days, Jason just bought and polished up an actual coin shop – in Rocklin, Calif. He says the business is going great guns, in part because most folks “just don’t know how to get hold of bullion unless they see a coin store on the street.” 

That is all for now. Thank you!

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THOM CALANDRA in 27 years of road work has helped his audience find value in a quagmire of investment choices. Thom co-founded CBS MarketWatch andMarketWatch.com. As the voice of Thom Calandra's StockWatch and The Calandra Report, Thom pegged $300-ounce gold as a long-term hold. Thom visits bioscience companies, metals mines and energy companies in a search for reliable sources.

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